Beyond Passion: The Strategic Agility Behind Mary Cariola’s Mission

By Karen Zandi, Mary Cariola Center President/CEO

In today’s ever-changing world, managing Mary Cariola Center’s services requires more than just mission-driven passion—it demands strategic agility, advocacy, and resilience. Whether a non-profit organization serves vulnerable populations, promotes education, or advances workforce development, the atmosphere can significantly influence funding, policy, and public perception.

Our society is marked by polarization, shifting priorities, and increased scrutiny of public spending. For Cariola, this means that traditional sources of support—such as government grants or public contracts—may be reduced, redirected, or tied to compliance requirements. Additionally, policies affecting healthcare, education, immigration, and social services can directly impact the community, often increasing demand while resources shrink.

In order to thrive, Mary Cariola Center must maintain a proactive stance. This begins with “scenario planning”—anticipating how changes might affect operations and preparing contingency strategies. Diversifying funding sources is also critical. Relying solely on government support is always risky; instead, cultivating relationships with private donors, foundations, and corporate partners can provide stability.

Organizations like Mary Cariola Center are investing in data-driven measurement, demonstrating effectiveness through clear metrics not only strengthens us, but also builds trust with stakeholders in an era where accountability is crucial.

I believe all non-profits, including Cariola must embrace their role as advocates. Engaging in policy discussions, educating lawmakers, and mobilizing community voices can influence decisions that affect service delivery. Joining coalitions amplifies impact—by aligning with other organizations, non-profits can share resources, coordinate messaging, and present a united front on key issues. Cariola is active in this work, partnering with multiple associations and cause related advocates. Advocacy should be mission-focused. While political engagement is essential, maintaining neutrality ensures credibility and protects the organization’s reputation.

Being aware of societies “temperature” can also affect morale. Staff and volunteers may feel overwhelmed by increased demand or discouraged by any setbacks. Leaders should prioritize “transparent communication, offer mental health support, and celebrate small wins to maintain motivation. Cariola has invested in professional development, helping teams stay informed and adapt.

Digital tools can enhance service delivery and outreach. From online fundraising platforms, to internal communication tools, technology enables us to operate efficiently and connect with broader audiences. Social media, in particular, is a powerful tool for storytelling and mobilizing support—especially when traditional media coverage has changed dramatically.

It may seem obvious, but non-profits must stay anchored in their mission. The winds of change may shift, but the core purpose of serving communities remains constant. By aligning every decision with organizational values, we can navigate uncertainty with integrity and purpose. The work we do is incredibly challenging, but it also presents opportunities for innovation, collaboration, and impact. By staying informed, adaptable, and mission-driven, Mary Cariola Center can not only weather the storm but help shape a more equitable and compassionate future for those we serve and employ.